ABOUT ME → Build, Grow & Manage Brands Online | Branding - Management - Advertising - Marketing - Social Media - PR |
I'm Akshay Sahatooah, a passionate with a knack for crafting compelling narratives and driving brand awareness through strategic social media engagement. I bring a well-rounded skillset to the table, with experience in:
- Brand Design & Management: I understand the importance of a strong brand identity. I can help develop and manage visual elements, messaging, and brand voice to create a consistent and impactful presence.
- Advertising & Marketing: Adept at crafting targeted advertising campaigns and developing data-driven marketing strategies to reach your target audience and achieve your brand goals.
- Social Media Management: I'm a social media wiz! I can create engaging content calendars, manage multiple platforms, and foster meaningful connections with your audience to build a thriving online community.
I'm a creative problem-solver who thrives in fast-paced environments. I'm constantly staying on top of the latest social media trends and industry best practices to ensure your brand stays ahead of the curve.
I'm eager to connect and discuss how I can help your brand tell its story and achieve its social media goals!
Hi There,
I'm AkshaySahatooah.
Let's work together
A reliable partner for your online business
akshaydesignco@gmail.com
+230-5896-7225
English | French
Formal and Online Training
Educational Background
Aptech Leaning
Diploma
(Open University)
Web Page, Digital/Multimedia and Information Resources Design
Aptech Leaning
Diploma
(Open University)
Digital Designing & Marketing
Middlesex University
BA Hons (UK)
Advertising, Public Relations and Branding
coming soon
...
Graphic Designing
Social Media Strategy
Community Management
Social Media Advertising
Trend Analysis
Social Media Presence Setup
Visual Identity Development
Creativity Content
Marketing Strategy
Market Research
Reporting Reports
Multitasking
Communication
Copywriting
Time Management
Analytics
Learning Agility
Research
UI/UX
Content Strategy
Project Management
Content Planning
& Execution
Marketing Principles
Content Creation
Content Planning
Branding Strategy
My areas of expertise
What
I can do for
YOU?
How I work on a daily basis !
Additional
- Engage with your audience: Respond to comments and messages, participate in conversations, and run contests or giveaways.
- Collaborate with influencers: Partnering with relevant influencers can help you reach a wider audience and build trust.
- Stay up-to-date: Social media trends and algorithms are constantly evolving, so stay informed and adapt your strategy accordingly.
Basic Framework
Define your goals
- What do you want to achieve with social media?
- Increase brand awareness?
- Drive website traffic? Generate leads?
- Set SMART goals - Specific, Measurable, Achievable, Relevant, and Time-bound.
Know your audience
- Who are you trying to reach on social media?
- Understand their demographics, interests, and online behavior.
- Use tools like audience insights offered by various platforms to learn more about your existing audience.
Choose the right platforms
- Not all platforms are created equal. Focus on where your target audience spends their time.
- Consider factors like content type, demographics, and engagement potential when choosing platforms.
Develop your content strategy
- What type of content will resonate with your audience and help you achieve your goals?
- Create a mix of informative, engaging, and visually appealing content.
- Utilize your brand design skills to create visually consistent content.
Create a content calendar
- Plan your content in advance to ensure consistent posting and maintain audience engagement.
- Use scheduling tools to automate posting and save time.
Analyze and adapt
- Track your performance using built-in analytics or social media management tools.
- See what's working and what's not, and adapt your strategy accordingly.
Career highlights
Employment History
Founder of A Design Co. (Freelancing)
(Self Employed) - Mauritius · Remote Freelancing | Jan 2024 - Present
Brand Storyteller :
- Develops the visual language: Creates a consistent and compelling visual identity that reflects the brand's values, personality, and story.
- Crafts engaging narratives: Uses design and copy to communicate the brand's message in a way that resonates with the target audience.
- Maintains brand consistency: Ensures all visual assets, from social media posts to website design, follow brand guidelines.
Audience Connector :
- Builds and fosters communities: Engages with followers on social media, responds to comments and messages, and cultivates a positive brand sentiment.
- Creates targeted content: Develops social media content that resonates with specific audience segments and drives engagement.
- Analyzes trends and performance: Tracks metrics and adapts strategies based on audience behavior and platform algorithms.
Growth Accelerator :
- Drives traffic and conversions: Utilizes social media to reach new audiences and achieve marketing goals, such as website visits, lead generation, or sales.
- Develops and executes campaigns: Manages paid social media advertising campaigns to increase brand awareness and reach specific targets.
- Measures and reports results: Tracks campaign performance and reports on key metrics to demonstrate the impact of social media efforts.
Head Graphic Designer
Printing Studio - Mauritius | Jan 2013 - Jan 2014
- Conceptualizing visuals based on the requirements and goals of the project
- Designing graphics using software or by hand, applying the principles of color, typography, and layout
- Testing and revising the graphics across different media and platforms, ensuring quality and consistency
Infographic
Diadeis Packaging Ltd - Mauritius | Jan 2014 - Dec 2015
- Simplifying complex information and making it easier for the audience to digest
- Engaging the audience with attractive and relevant visuals that capture their attention and interest
- Persuading the audience to take action or change their opinion based on the data and evidence presented in the infographic
Artworks